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Visualize user behavior
Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave.
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Get live playbacks of users on your site. Improve your site on-the-fly by watching full recordings of each visit. You can see things like clicks, mouse movements, u-turns, and rage clicks.
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A real-time suggestion box on your site where users express frustration or delight about individual parts of a page. Get direct feedback in-the-wild across your site or product.
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Surveys
Hear from your users
Create and use targeted surveys to get a better understanding of your users. Send surveys to users in the moment (not weeks later) to validate your ideas in real time.
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See how people are experiencing your product, figure out the changes they need most, and get buy-in for your ideas. Fast.
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Hotjar Guides
The complete guide to heatmaps
Heatmaps are a powerful way to understand what users do on your website pages—where they click, how far they scroll, what they look at or ignore.
The beginner’s guide to behavior analytics
Behavior analytics is the key to understanding your customers, and how they really experience and interact with your website or app.
What are product experience insights? (and why every product team needs them)
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